TIME

Spend a few minutes browsing social media, or watch groups of travelers posing in front of a popular tourist attraction, and you’re bound to come across it: attractive young Asians flashing smiles and making the V-for-Victory sign (or peace sign). The raised index and middle fingers, with palm facing outward, are as much a part of Asian portraiture as saying cheese is to English speakers. But why?

To non-Asians, the gesture seems so intrinsically woven into the popular culture of Beijing, Osaka or Taipei as to make it seem that it was forever thus — but, in fact, its earliest origins date back no further than the late 1960s, and the gesture didn’t really find widespread acceptance until the late 1980s.

Some say it began with Janet Lynn. The American figure skater was favored to take home gold in the 1972 Olympics in Japan. But the 18-year-old’s dream came crashing…

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